Your Quick & Curious strategy & communications 2.0 consultant
After 20+ years running the full gamut of marketing, pr and corp comms functions I’ve ended up surfacing as me – half management consultant, half strategic communicator, with, thanks to my early beginnings in ’94 on the web, a huge spike in web 2.0.
My background in management information systems helps a lot. In between times I’m a musician, and culture and film buff. All of which should give a clue as to how I tend to look at things.
Today, I’m a specialist in developing Editorial-driven strategy.
Strategy being a coherent and substantiated logic for making one set of choices rather than another. Editorial meaning developing the core messaging that helps you develop, and execute that strategy.
Together, they tie all of your stories together logically, for more clarity, synergy and impact.
::: I consult to business management on digital, social business, content marketing and communication strategy
::: I help agencies develop Editorial strategy to better tie campaigns to programs and programs to business outcomes
::: I speak, lecture, coach and train.
Email: firstname.lastname@example.org for coffee or a chat.
Connect with me: